Poppi's director of PR and communication told Newsweek that the soda brand cannot wait for people to see what's next.

Poppi founder Allison Ellsworth addressed the backlash the brand received over its Super Bowl LIX campaign, which saw ...

Poppi, a drink brand using low-sugar ingredients and prebiotics to make “healthy” soda, set out to create a viral influencer campaign leading up to its Super Bowl 2025 commercial. It involved sending ...

Ahead of the ad’s debut, Poppi sent branded vending machines to 32 separate influencers, including Shane , Rachel Sullivan , Kaeli Mae , Rachel Gaede , Avery Woods , Emilie Kiser and Vidya Gopalan.

The people behind a new type of convenience store in Co Wexford say it is the first of its kind in this country - a 24-hour, ...

Members of our Community Editorial Board, a group of community residents who are engaged with and passionate about local ...

On social media, one prebiotic soda brand is dialing up its attack as its rival reconsiders its influencer marketing strategy.

Primo Brands (NYSE:PRMB – Get Free Report) and Coca-Cola Consolidated (NASDAQ:COKE – Get Free Report) are both large-cap consumer staples companies, but which is the superior investment? We will ...

At the helm of these two scaling coffee companies, Brett Boswell is innovating the sector through quality machinery, flexible ...

US President Donald Trump's tariffs on steel and aluminium imports have raised fears of an all-out trade war. US businesses, ...

In mid-2023, Heinz announced its first-ever digital sauce dispenser, which allows consumers to personalize their sauces.