The video creation tool will be available at prices within two tiers: Firefly Standard and Firefly Pro. Firefly Standard ...

Evercore ISI reiterated its Outperform rating on Adobe stock (NASDAQ:ADBE), maintaining a $650.00 price target for the $199 ...

Adobe today released a new version of its Firefly app that offers AI-based video generation in addition to images and vectors ...

Adobe released the first public version of an artificial intelligence tool that can generate video clips and revealed how ...

Adobe's Firefly Video model promises to do for Premiere Pro what AI images did for Photoshop -- and more. Here's what Adobe will charge and what you'll get.

Adobe Firefly AI video generator launches in beta, offering commercial-safe AI video tools trained on licensed content—challenging OpenAI’s Sora and redefining professional video editing.

Preparing for NAB 2025 and on the heels of announcement of new video features at the Sundance Film Festival, Adobe announced the public beta of the new generation of the Adobe Firefly Video ...

Adobe’s Generate Video supports both text prompts and images The Firefly platform offers access to all of Adobe’s generative ...

Samantha is a writer based in Los Angeles. Television is her one true love, and she tweets about it. A lot.