Inspiron, XPS, and other Dell brands are going the way of the dinosaur it seems as the new Dell, Dell Pro, and Pro Max take their place.

Dell is introducing a revolution in the branding of its computers: XPS, Latitude, and Inspiron are being phased out, making way for simple and clear names – Dell, Dell Pro, and Dell Pro Max.

Dell announced a major rebrand for all of its PCs. And while the general intent is good, we think killing the XPS name is a bad idea.

Dell Technologies unveiled a bold new direction for its product lineup, doing away with legacy branding like Inspiron, XPS, and G-series. Instead, Dell is introducing a unified, straightforward naming ...

And Dell has spent decades putting that same work in for terms like “XPS,” “Inspiron,” and “Latitude.” Starting in 2025, though, Dell laptops and desktops will just be… Dell.

Dell’s XPS line, which has been a prominent name in premium laptops for years, is being replaced by new Dell Premium models.

Dell is simplifying its lineup, removing XPS, Inspiron, and other classic brands from the mix. The new family is divided into Dell (entry), Dell Pro (mid-range), and Dell Pro Max (high-tier).

The Dell XPS line is no more, but it and the rest of the Dell lineup live on in a 'simplified' portfolio Dell jettisoned decades of product nomenclature this week at CES 2025 as it introduced a ...

Dell is trading in its much-loved and highly-respected XPS and Inspiron brand names in favor of a slightly different approach. In what could be the most confusing rebrand ever, Dell announced during ...

Dell is reorganizing its entire product lineup, retiring iconic brands like XPS, Inspiron, Latitude, and more. All in the ...

Dell Technologies (DELL) presents strong growth potential with expansion into AI and growing server business, making it an ...

No more Inspirons or XPS for Dell as it rebrands its consumer products as Dell, business and enterprise become Dell Pro, and workstation devices get Dell Pro Max branding.