Adobe today released a new version of its Firefly app that offers AI-based video generation in addition to images and vectors ...

Adobe has released its Firefly Video Model in public beta, bringing the industry’s first commercially safe generative AI ...

Adobe's Firefly Video model promises to do for Premiere Pro what AI images did for Photoshop -- and more. Here's what Adobe will charge and what you'll get.

Adobe is hoping to capitalize on the early success of its Firefly AI models by launching a new standalone subscription ...

Adobe today unveiled its latest innovation in generative AI within it's Firefly application, now featuring the industry's first commercially safe AI video generation model. This development aims to ...

Adobe Firefly Video Model, available in public beta, is the only generative AI video model that is IP-friendly and commercially safe, so brands and creative professionals can use it confidently for ...

Adobe first teased the Firefly video model in April of last year before providing a preview of its capabilities in September. It enters an increasingly crowded market with competition from both ...

Generate Video is now in public beta, allowing anyone to generate five-second video clips at 1080p.

On Wednesday, Adobe unveiled its latest software, which creates 5-second videos with artificial intelligence for only 50 cents per video. In an attempt to compete with giants like OpenAI and Runway, ...

The word “commercial” may be on everyone’s mind after the Super Bowl. From favorites to flops, this year’s crop of Super Bowl commercials had an average cost of $8 million for a 30-second slot.