Curly hair is a beautiful, yet challenging, trait to manage. With the right products, however, you can elevate the health and ...

Learn about the best new hair, makeup, fragrance, and skin-care beauty products launching in February, according to our ...

With the best brush for curly hair in your arsenal, every part of your routine—from detangling to DIY blowouts—gets a little ...

To maximize volume, flip your head upside down while diffusing, focusing on the roots. This technique lifts the hair, adding ...

Now, armed with over a decade’s worth of experience applying mascara, I can confidently say that I’ve sampled the full range of the mascara spectrum and that the best mascara for you depends ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

As we venture into new hair fashion trends, mastering the art of managing and styling thinning hair is becoming increasingly ...

L’Oréal Professionnel is championing this shift with the iNOA Iconic Browns campaign, an ode to the earthy palette that ...

LaVie Saad writes about her experience growing into her curly hair and shares the tips that helped her along her journey.

Jasmine Hyman is the assistant shopping editor at Cosmopolitan where she covers all the best beauty products and trends. For this story, she spent weeks testing both the drybar and T3 hot rollers to ...

It turns out that preventing morning frizz and creased skin may have a lower-effort remedy than you might think — namely, ...

Dyson's newest hair dryer is an update to the already brilliant Supersonic, so does it significantly outperform its ...