Apple's 2024 MacBook Pro campaign has set a new standard in tech advertising, shifting the focus from specifications to an artful, metaphor-rich presentation that broadens its appeal. Moving away from ...

The MacBook Pro 14 M4 isn’t a huge departure from the M3 version, but laptops aren’t meant for annual upgrades.

With the MacBook Pro 14-inch M4, Apple has created a pro-grade portable that impresses in every respect. It joins Apple's ...

CD Projekt Red and Apple have confirmed plans to launch Cyberpunk 2077 and its expansion, Phantom Liberty, on Apple Silicon Macs early next year. While an ...

As the Apple community prepares to welcome the new MacBook Pro laptops, what do Tim Cook and his team have planned?

Given the lack of discussion of Mac products, as well as iPad updates, during September's announcements, a second presentation ... at Apple Intelligence, which also runs on Apple Silicon Macs.

That hasn't stopped Apple from including gaming in its last few major presentations ... a Mac right now, is its many wrapping and translation layer tools. Metal is Apple's own API for Silicon ...

Apple has officially rolled out Apple Intelligence to its iPhone, iPad, and Mac users, enabling refined writing, notification ...

In addition to the new M4 CPU, the iMac now comes with 16GB of RAM at minimum, presumably to help the machine locally process the various AI tasks from Apple Intelligence. The maximum memory allotment ...

Anyone hoping for a redesign of Apple's input devices will be disappointed. At least the tiresome Lightning cable is now a ...

Final Cut Pro 11 features spatial video editing, transcribe to captions, AI-generated effects, magnetic mask, and more.