Alexandre Arnault, Bernard Arnault’s 32-year-old son, will join Guiony as deputy chief executive at Moët Hennessy from the start of February. Alexandre Arnault has spent the past few years in the US as a senior executive at jeweller Tiffany, which LVMH bought for $15.8bn in 2021.

Jean-Jacques Guiony takes over as president and CEO of LVMH's wines and spirits division Moët Hennessy on 1 February.

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LVMH owner Bernard Arnault has given his son Alexandre, who has links with the Trump family, the job of helping to turn around the group's wine and spirits business, a task that could be more difficult if the new U.