Roaring with anticipation, students at Alta Loma High in Rancho Cucamonga packed the school gymnasium, eager to find out their new mascot at a school-wide assembly on Thursday morning, March 13.

A Cincinnati agency called Synergistic Marketing offered its assistance -- a free rebrand-- in exchange for switching the ...

Illinois lawmakers are pushing for a bill to require schools to change their mascots that are derogatory or representative of ...

all the new artwork and logos would be seen by the university before it was approved for usage. "While other universities do opt to trademark their mascot names, that is something that Xavier ...

The green owl who was the logo of language-learning app Duolingo ... On Wednesday, the language app's X account provided a video of the app mascot in a fictitious car accident.