Connecting with the audience has become the core focus of every business to generate personalized experiences. Today, various ...

The most effective marketing doesn't just attract leads; it guides them through the journey, builds trust and positions ...

When a virtual event has no interactive elements, people are not as attentive. It can be difficult for businesses to explain how products work when buyers are not able to see them in person and ...

All while turning your content marketing into measurable, higher engaging and converting drivers. Going from ordinary to extraordinary starts with ion. It’s how we make you better.

Marketing veteran Scott Donaton has joined VersusGame, an AI-powered interactive content company, as chief marketing officer. Donaton, most recently senior VP of marketing at Disney’s Hulu ...

Adweek X IRCODE: TV That Clicks: The New Marketing Channel You Can ... IRCODE as they unveil a breakthrough interactive TV solution that connects content and action—without QR codes or disruptions.

ADWEEK sits down with IRCODE as they unveil a breakthrough interactive TV solution that connects content and action—without QR codes or disruptions. Learn how this innovation strategy transforms ...