The wedding retailer brings in customer feedback to design a loyalty program that doesn’t just build relationships with ...
Expanding its benefits beyond brides, David’s Bridal is adding new incentives ... Diamond Loyalty members also can save on bridesmaid and special occasion dresses, shoes, accessories and ...
Grace Means found the perfect wedding dress on sale at David's Bridal — but something didn't feel right. “It was absolutely beautiful, but a month or two later, I started having second ...
Introducing "Adored by David's," A Captivating New Bridal and Special Occasion ... resale program on the market for wedding, bridesmaid, and special occasion dresses, as well as accessories ...
The decision to offer more perks to other wedding party members was easy for the company to make, Kelly Cook, president of brand, technology and finance at David’s Bridal, said. “We know a ...
The David’s Bridal Diamond Loyalty program already boasts nearly 3 million members, and now the retailer is broadening its appeal to the entire wedding party — even the flower girl. Wedding party ...