Newsweek on MSN10d
Most Trusted Brands Ranking Highlights Consumer Desire for Affordability
BrandSpark President Robert Levy said brand trust is paramount at a time when shoppers are "more selective about where they ...
Retail Media Forces Brands To Rethink Shopper Marketing—Not Replace It
Leading brands are finding success by integrating traditional shopper marketing expertise with new digital capabilities, ...
Just-Food1d
The trends that offer opportunities for food brands in 2025
There are specific areas of health and wellness food strategists should consider, GlobalData’s Fahima Omer argues.
The Financial Express13h
Reliance Consumer acquires Velvette, shampoo brand behind the sachet revolution
A wholly owned subsidiary of Reliance Retail Ventures, RCPL has been actively acquiring and reviving legacy Indian brands, ...
Food Dive9d
How Super Bowl brand extensions can fuel big-time growth
The event has proven to be ideal for Budweiser and other brands to launch new offerings, writes Patricia Manos with Curion.
Hosted on MSN8d
Consumer behavior: 14 marketing laws
Understanding consumer behavior isn’t just about selling products—it’s about understanding how people think, feel and make decisions. Over time, marketers have discovered certain “laws” that influence ...
Business Wire1d
Philippa Newman Promoted to Chief Brand and Product Officer to Drive Brand Growth and Strategic Alignment
Capri Holdings Limited (NYSE:CPRI), a global fashion luxury group, today announced the promotion of Philippa Newman to Chief Brand and Product Officer ...
Henkel Product Winners: Product of the Year(TM) 2025
Dial®, Persil®, and Schwarzkopf® brands win U.S.A Product of the Year™ awards NORTHAMPTON, MA / ACCESS Newswire / February 14, 2025 /Product of the Year™ (POY) USA is the world's largest ...