Marketing Dive3d
Sociable: What consumers expect from brands on social in 2025
Consumers primarily follow brands on social media to be aware of their latest deals and promotions, according to Emplifi's ...
Sourcing Journal on MSN8d
How Brands Can Bridge Consumers’ Sustainability Knowledge and Behavior Gaps
At the Sustainability Summit, Cotton Incorporated shared survey data showing the holes in consumers’ understanding of ...
exchange4media1d
Brands that listen, engage, and win in the numbers and narratives game
At the Pitch CMO Summit 2025, marketing leaders explored how data-driven insights shape compelling brand narratives, ...
North Penn Now2d
The Psychology of Brand Perception: How Consumer Behavior Shapes Public Opinion
Top public relations firms understand that the psychology of brand perception is essential for businesses looking to build ...
BusinessBecause8d
FMCG, CPG | What Does A Career In Consumer Goods Look Like?
Recent data shows that female MBA students in particular are drawn to consumer goods—here’s a breakdown of what a career in the industry looks like, along with the top companies to work for ...