Stanley partnered with Barbie on eight 40-ounce Quenchers inspired by the doll's 65th anniversary. Here's how to shop the ...

Two modern-day icons have teamed up for the drinkware collab of back-to-school season: Barbie and Stanley ... Find out how to ...

WNBA Legend Sue Bird speaking at the Barbie-themed WNBA game between the Indiana Fever and Chicago ... [+] Sky August 30 at Wintrust Arena in Chicago, where Mattel unveiled its new Barbie brand ...

Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

Recent leaks suggest potential Harry Potter and Barbie stages and characters coming ... info on what their stages will be offering. Riot Games' cross-over fighting game, codenamed Pool Party ...

The campaign was revealed at a highly anticipated WNBA game as the Chicago Sky hosted its first-ever Barbie game night. Barbie aims to use the brand's platform to help amplify the voices of ...

What better way to live in a Barbie World than with a Barbie phone? HMD (Human Mobile Devices) unveiled its Barbie Flip Phone Wednesday, designed with plenty of pink nostalgic and without social ...

The WNBA's first-ever Barbie Game Night is almost here, featuring a marquee rematch between WNBA Rookie of the Year candidates Caitlin Clark and Angel Reese when the Indiana Fever take on the ...

The Barbie Phone comes with extra theme-appropriate battery covers, a beaded wrist strap, and stick-on gems to customize the look. Even the classic Snake game gets a Barbie treatment. I love a ...

“Give Limitless Possibilities” launched Aug. 30 with a spot that centers on empathy, self-expression and confidence, traits that the 65-year-old Barbie brand aims to instill in children. The effort, ...