PMI Kids’ World’s Stumble Guys x Barbie line hits retail this month, launching exclusively at 3,500 Walmart stores in the U.S ...

Mattel and Outright Games today launched Barbie Project Friendship, on the PC and consoles. Players can join Barbie “Malibu” Roberts and Barbie “Brooklyn” Roberts as they team up to save the Malibu ...

Malibu Barbie, Brooklyn Barbie and Ken appear in a new commercial that promotes ways to stay connected all season long ...

“Yes, some people will say we are late to the game,” says Mazzocco ... would make them more likely to buy Barbie. What I Learned Watching Moms and Kids Meet Curvy Barbie Some say Mattel ...

Whether you’re looking for the perfect toy, craft project, or other treat, this list is full of tested and loved Christmas ...

While overall toy sales are in decline, sales driven by nostalgic adults are on the rise, representing 17% of US toy sales ...

“Nothing beats spending real time together,” gushes the blurb for phone manufacturer HMD’s Barbie Phone. Offering only text ...

These gifts provide a wonderful opportunity for kids to experiment with colors, textures, and materials, boosting their ...

On the heels of the Barbie movie’s overwhelming success last year (and Barbie’s reemergence in the hearts of older fans), Mattel set out to find a way to bring Barbie to a new generation of ...

While the overall dolls category was down 14%, including the 17% drop in Barbie, the vehicles category was up 12% and the action figures, building sets, games and ... great gift. Kids can ...

The daughter of Gabrielle Union and Dwyane Wade took some notes from Bayou Barbie Angel Reese for her 6th birthday party.

"Barbie" may be a hit with critics, but it may not be entirely suited for children, depending on their age and maturity level. Despite the fact that the doll is marketed to children, the movie ...