After Duolingo killed its green owl mascot with a Tesla Cybertruck, some corporate social media teams had to take up the ...
The backlash surrounding Poppi's Super Bowl campaign speaks to a new era of anti-extravagance in influencer marketing.
Poppi, a brand known for its prebiotic soda, has caused an uproar with its latest marketing tactic. The company sent ...
Amid the conversations and controversy from Super Bowl Sunday, Poppi finds itself in an uncomfortable situation.
Poppi, a drink brand using low-sugar ingredients and prebiotics to make “healthy” soda, set out to create a viral influencer campaign leading up to its Super Bowl 2025 commercial. It involved sending ...
The popular alternative soda brand Poppi has been labeled out of touch after its latest influencer marketing campaign ...
Poppi has secured the highest advertising impact score (+25.0) among all Super Bowl 2025 advertisers, a new YouGov report ...
The big-name soda brands are definitely grabbing attention in 2025, introducing bold new flavors like Dr Pepper Blackberry ...